Episode 4 – EX Can Help Create a Competitive CX Advantage

In this episode, Rod and Brian discuss the undeniable link between employee experience (EX) and customer experience (CX). 

Episode Summary:

It’s been said many different ways – what happens inside an organization (good or bad) can be felt outside by customers. Join us for a discussion on four critical common threads between EX and CX:

  • Accountability
  • Impact (an employee has)
  • Empowerment
  • Measurement (what is and is not measured)

Remember – EX can help create a competitive CX differentiation.

Whiteboard Notes:

Episode 4 Whiteboard

Reflection Questions:

  1. Do you believe the link between the employee experience in your culture and the customer experience are un-ignorable? 
  2. Is the organization you market on the outside the one employees’ experience on the inside?