Mark Burson

Executive Coach

Mark Burson

Former CEO, MassMutual Oklahoma · Founder, Family Business Partners

“If you want to help someone grow, you ask great questions, then sit back and listen.”

Mark Burson

Experience

MassMutual Bates Bros
14 yrs
Ran Bates Bros. through the collapse
14 yrs
CEO, MassMutual Oklahoma
5,000+
Stores repped, Menswear board
2015
Journal Record Most Admired CEOs

Expertise

Mark bought a company from its owner and later advised family business owners on exit and succession. He handed his own agency to a successor after fourteen years as CEO. He leads by asking owners what legacy they want to leave and who will run the business after them, then listening to what comes back. He sets the example by working hard himself and develops the people around him.

Industry

Burson spent his second career in financial services. He served as Vice President of Retail Distribution at MassMutual's Springfield, Massachusetts headquarters, then as CEO of MassMutual Oklahoma for fourteen years, leading a Fortune 100 company with more than a century of history in the state.

Specialties

  • Preparing a family business for succession or sale
  • Structuring a leadership transition after decades of ownership
  • Navigating a business through sudden economic crisis
  • Developing next-generation leaders inside a family enterprise
  • Building trust and accountability into a leadership culture

Career history

01 of 5

Owner/CEO

Bates Bros. (Stillwater, OK)

In their own words

Proudest accomplishment?
01
Having the opportunity to run this organization for MassMutual, that's where I finished my career. I'd put that first.
Best advice he's received?
02
A good friend once told me my people-development skills were my strength, and that's what I needed to focus on. That's what set me on this path.
Most fulfilling part?
03
It's helping people get what they want, and really trying to understand what they're trying to accomplish and what's important to them. That's what drives it.

Would Mark be the right match?

Tell us about the leader and the situation. If Mark is not the fit, one of the other coaches will be.

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Office: 405-286-2816

Coaching leaders across North America.